Justin du Coeur (jducoeur) wrote,
Justin du Coeur
jducoeur

Leaving no oxymoron unturned...

The latest issue of Newsweek has a short article on the struggles of The Word of Mouth Marketing Association -- the PR industry group that exists to promulgate "buzz" -- to codify a code of ethics. And the only thing I can think of is how appalled and yet unsurprised I am at the existence of "The Word of Mouth Marketing Association"...
Subscribe
  • Post a new comment

    Error

    Anonymous comments are disabled in this journal

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

  • 1 comment